A movement of simple, personal pledges that protect dignity, keep girls in school, and strengthen communities.
The #I Will Campaign unites communities, government, businesses, and the diaspora to tackle locally led development. Starting with period poverty in Zimbabwe, we aim to create sustainable solutions to keep girls in school and empower communities across Southern Africa.
Your pledge changes this.
Pick a simple action you can keep — monthly, termly, or once-off.
Take on the challenge — share your video!
Create and share a video of yourself or your team showing support for the #IWillCampaign. Post it on social media or email it to us — we'll upload it for you.
The ALS Ice Bucket Challenge reached 17 million people worldwide at its peak in 2014. We believe the #IWillCampaign can achieve similar scale — your video helps amplify our message.
Track progress via our website and emailed reports.
Every pledge, no matter how small, contributes to a bigger movement. Together, we can ensure no girl is forced to miss school or suffer in silence because of her period.